About Tracking

Services

Google Ads Management Meta Ads Management Website Design & Build Local SEO Social Media Management Tracking & Conversions

Ad Platform Tracking

Meta Pixel + CAPI TikTok CAPI LinkedIn CAPI Snapchat CAPI Pinterest CAPI Quora Pixel Bing + UET Tag

Google Ecosystem

Google Ads Tracking GA4 Setup & Audit Google Tag Manager

Advanced Solutions

Server-Side Tracking Looker Studio Offline Conversion
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Home/Tracking & Conversion Setup
Tracking & Conversion Setup

Your Ads Chase
Whatever You Count.

Every platform spends your budget on whatever you told it a conversion is. Count the wrong thing and it goes looking for more of it. We make sure what you count matches the jobs you actually booked — across all thirteen platforms below.

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What We Do

Our Tracking Expertise

Pick the platform you need fixed, or take the whole stack. Most businesses only need two or three — we will tell you which.

Ad Platform Tracking

Every platform where a broken pixel is quietly spending your budget on the wrong people.

01

Google Ads Conversion Tracking

Enhanced conversions, call filtering and offline import, tied to booked work.

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02

Meta Pixel + Conversions API

Server-side events so iOS and ad blockers stop hiding your leads from Meta.

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03

TikTok Pixel + Conversions API

Events API alongside the pixel, for the mobile audience browsers lose most often.

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04

LinkedIn Conversions API

Server-side conversions for the expensive clicks you cannot afford to mis-attribute.

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05

Microsoft Bing + UET Tag

UET tag and conversion goals, so a cheaper auction stops looking like a dead one.

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06

Snapchat Conversions API

The most iOS-heavy audience there is, and the one browser tracking misses hardest.

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07

Pinterest Conversions API

High-intent traffic that stays invisible until purchase events are sent server-side.

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08

Quora Pixel Setup

Clean pixel and conversion setup for a channel most accounts never measure at all.

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Foundation & Reporting

The layer underneath: where events are built, sent server-side, and reported back in jobs and dollars.

09

Google Tag Manager Setup

A clean container with tested triggers — no duplicate tags, no ghost conversions.

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10

GA4 Setup & Audit

Purchase and lead events configured properly, then checked against your real orders.

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11

Server-Side Tracking

Data leaves your server, not the browser. Ad blockers and iOS have nothing to block.

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12

Offline Conversion Tracking

Closed jobs from your CRM pushed back to the platforms with real revenue attached.

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13

Looker Studio Dashboards

One dashboard your team actually opens, in jobs and dollars rather than sessions.

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Why Choose Us

Broken Tracking
Never Reports An Error.

Every platform asks you the same question: which visitors turned into customers? Whatever you answer, it goes and finds more people like that. Answer it wrong and your budget gets spent chasing the wrong people — perfectly, efficiently, and completely in the wrong direction.

Nothing breaks on the surface. No error, no warning. The reports fill up every month while the numbers quietly stop matching what the business actually did.

Real client results: a plumbing company counted any call over 30 seconds as a lead — their phone menu took 25 seconds to play. The dashboard showed 95 conversions a month at $22 each. They booked 5 jobs.

Analyst comparing a reporting dashboard against a printed order report
$380
The real cost per booked job
The dashboard was reporting $22
What You Get

Key activities we deliver

Built in your own accounts and containers, then checked against what your business actually recorded.

✓Audit against your real orders or jobs
✓Server-side events via GTM Server-Side
✓Deduplication across every platform
✓Offline conversions imported from your CRM
✓Consent mode and privacy compliance
✓One dashboard in jobs and dollars
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FAQ

Common questions & answers

Compare last month’s conversions in your ad platform against the jobs or orders in your own system. If they are more than about 5% apart, something is wrong. Most accounts we open are 30–60% apart and nobody had noticed.
No. You need the platforms you actually spend money on. Most businesses need two or three. We will tell you which ones matter for you and which ones you can safely ignore.
Usually a fix. Existing conversion history is worth keeping where we can, so we repair and verify rather than wipe and rebuild. If a container is genuinely beyond saving we will say so before touching anything.
A single platform is usually a few days. A full stack with CRM integration takes one to two weeks. The slow part is never the build — it is waiting for enough real conversions to verify everything is firing correctly.
No. Everything is built and tested alongside what is already live, then switched over once verified. Your ads keep running throughout.
You do. Your accounts, your containers, your data. Everything is built in your name from the start, so there is nothing to hand back if we ever stop working together.
🔍 Free Tracking Audit

30 minutes.
Then you will know.

We go through whichever platforms you run and compare what they report against what your business actually recorded. You get the gap in writing, whether or not you work with us. No pitch — if your setup is clean, we will tell you that instead.

✓A specialist on every platformThirteen setups, each handled by someone who does only that.
✓You own everythingYour accounts, your containers, your data — built in your name.
✓Verified against real ordersNothing is signed off until the numbers match your own system.
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