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Home/Google Ads Management
Google Ads Management

Google Ads,
Measured In Booked Jobs.

For roofing, restoration, HVAC, remodeling and pool companies. Your CRM feeds every signed job back into Google, so the account is optimised against contracts — not against a phone that rang.

What We Do

Our Google Ads Expertise

Four things, done properly. Most accounts we open have all four half-built.

Search &
Local Services Ads
Call
Tracking
Offline
Conversions
Weekly
Optimisation
Why Choose Us

Campaigns Judged On
Booked Jobs.

Google counts a phone call as a conversion once it passes about 30 seconds. It has no idea what was said, so menu hangups, robocalls and existing customers all get reported as new leads — and Smart Bidding goes looking for more of them.

We fix the signal first: qualified-call filtering, then your booked jobs imported back into Google with their real contract values.

Real client results: Plumbing Co — $22 reported cost per lead, $380 actual, +280% ROI after the rebuild. HVAC Co — real cost per job down to $127 with ServiceTitan import.

Two contractors reviewing job data on a laptop at a work site
$187,400
Contract value traced back
to the campaign that produced it
What You Get

Key activities we deliver

Every month, on your account — not a report you receive and cannot act on.

Campaign build per service area
Local Services Ads & verification
Call tracking & qualified-call filtering
CRM & offline conversion import
Weekly search term & negative cleanup
Live dashboard in booked jobs
FAQ

Common questions & answers

Yours, always. You own the account, the conversion history and the leads. If we stop working together, everything stays with you.
It depends on your market. Before quoting we research what your local competitors are bidding and what a click costs in your city, then give you a real number on the audit call.
No. We work with ServiceTitan, Jobber, Housecall Pro, AccuLynx, JobNimbus and most others.
Leads usually start within a week or two. Bidding needs closed jobs flowing back before it can really learn, so allow 60–90 days for the system to hit its stride.
Call recordings and speed-to-lead data show whether a lead was genuinely poor quality or simply never called back. Both happen, and knowing which is the only way either gets fixed.
No lock-in. Month to month after the initial build period.
🔍 Free Ad Account Audit

30 minutes.
Then you will know.

We open your Google Ads account with you and show you the gap between what it reports and what your CRM says actually happened. No pitch — if your setup is clean, we will say so.

A specialist on every platformGoogle, Meta and tracking each handled by someone who does only that.
You own everythingYour ad account, your data, your call tracking, your setup.
No long-term lock-inMonth to month after the initial build. Leave whenever.
Book Free Audit →